The allure of private brand pages somehow makes the brand seem way more desirable. The psychology behind it is crazy but while some people have their complaints, it actually works.
I remember when Corteiz was smaller and was still going private after drops, Clint himself would look through requests and only accept you if he thought you was lit. The exclusive aura around going private somehow adds to the brands image.
If you ask me, this is a good example of Law 16 from the book 48 Laws of Power where Greene states to “use absence to increase respect and honour” which in this case is limiting accessibility for other people to find you more valuable. Its the classic play of scarcity and exclusiveness.
