I was talking to a brand owner last week and he said something that stuck with me and prompted this post idea.
I asked them where they were based and he said that where he was from wasn't a very “fashionable” place. Now a lot of people believe they’re capped in what they can do creatively because of their location and yes while there may be some truth to it sometimes, I think you're doing yourself an injustice if you let this hold you back.
Sure, being in a big well known city where you can make a connection and put yourself in circles that further accelerate your creative endeavours is a smart idea and I still encourage that. But I wanted to highlight why your location doesn't matter as much as you think.
1) Be the First
If there’s no big brand that's made it from your city or town, be the first. It's legit easier to stand out as there isn't as much competition. Start local, Think Global. We often think it's impossible because we haven't seen anyone else do it. Chances are there are thousands of other people who are in a similar mindset to you. Why not put your city on? Decide that you're gonna become the face of fashion/streetwear from where you're from and be the example thousands of other people were waiting for.
2) Make do with what you got
If you're still in education, you have such a huge advantage because there are people like you all trying to make it, use them and use your friends. Connect with those people to achieve your goals eg aspiring photographers, journalists, directors etc. Additionally, you have the internet, you can make online friends and find online communities. All inspirations and resources can be found online, don’t take it for granted.
3) It's not all that it seems
It's not all sunshine and rainbows in the big cities. People often think your life changes for the better instantly but the truth is you have to put in the graft to use that new environment and make shit happen. Not to mention these big cities all come with their own new issues you may not be aware of.
This post is merely to correct your mindset in the right direction for your creative endeavour. I hope this post helped you.