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The World Cup is here! Let’s have a look at what brands are up to for the world's biggest sporting event.

Unknown UK linked up with Heaven Can Wait to drop a whole capsule which also includes tracksuits, a beer glass and more! What’s also exciting is this is only Drop 1 of the collab with the second part coming on the first of next month. Their campaign doesn’t stop there though, they also had a giveaway going, a pop-up in London and are having a live viewing for the England vs Wales game. Let me know if you’ll be making your way to it.

Menace Los Angeles what can I say? One of the brands that’s at the top of the food chain when it comes to the underground scene. Their drop includes two pieces in red and sky blue with an all over palm tree print. The only thing that annoys me is how they were named “Soccer” Ts but we move. 😂

Nola Dunya is a brand I’ve been watching for a long time and I’ll definitely continue to watch them. They’ve been consistently dropping bangers and I love how they’re really putting Finland on the map.

Paisaboys with what I think is gonna be the fan favourite. I’ve seen this many times on my explore and several archive pages and it’s not surprising to understand why. Representing Mexico, their tee has cream white/red trims on the sleeves and button up collar with a pattern plus Jesus printed all over the tee.


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