"It was really unexpected. Rocky contacted me and then he told me that he found me on Instagram and liked my work"
These are the words of 21 year old Parisian designer Céleste Clédat who recently got the opportunity to design a custom reversible jacket for A$AP Rocky and his collaborative campaign with Puma and the F1.
Céleste was at 600 followers with no exposure at all and then suddenly got a message from Rocky to see if he'd be down for some work. Céleste never initially knew it was Rocky at the beginning as the message was sent indirectly. Before you know it, he saw his jacket posted up on Rocky for his latest campaign.
The designer is showing a lot of promise having recently graduated from
the IFM BA class and presenting his graduation collection on the opening of Paris Fashion Week. This was all he needed to reassure himself that designing was the path he wanted to follow and decided to continue making his own clothes. It all started when he experimented with upcycling mostly jackets from thrift shops and second hand markets. His love for leather ran him into two issues: it was an expensive material and it wasn't very sustainable. Using old garments was the perfect avenue to navigate both hurdles as he gave them new life by deconstructing them, playing with finishings and painting them to achieve new textures and colour combinations.
"It also creates unique outcomes that I would never have
thought of, because each vintage piece has its own pockets,
topstitches etc.. and I really love combining them in different ways ;
it kind of feels like playing Tetris with the pattern pieces."
Head to the designers' page to discover more about them and the process behind the jacket.